Case study · Sqwincher / KPFG

A complete digital product photography system for Sqwincher.

A complete digital product photography system for Sqwincher.

Sqwincher, part of KPFG’s portfolio, needed more than a replacement for traditional product photography. As their product line expanded across industrial, retail, social, and e-commerce channels, they needed a reliable digital product library that could support every team creating customer-facing materials.

Sqwincher, part of KPFG’s portfolio, needed more than a replacement for traditional product photography. As their product line expanded across industrial, retail, social, and e-commerce channels, they needed a reliable digital product library that could support every team creating customer-facing materials.

Sqwincher, part of KPFG’s portfolio, needed more than a replacement for traditional product photography. As their product line expanded across industrial, retail, social, and e-commerce channels, they needed a reliable digital product library that could support every team creating customer-facing materials.

Client: Sqwincher / KPFG

Collaborators: Mindvolt, Bryan Elmore (Brand Manager)

Services: 3D design, animation, asset workflow

Overview

We built a high-fidelity 3D asset library for the Sqwincher catalog, giving internal marketing teams and external agency partners a flexible source of still renderings, animations, product visuals, and brand motion assets. Once the library was in place, new shots and campaign visuals could be produced digitally instead of relying on repeated photo shoots, third-party production vendors, or fragile one-off files.

The library now supports professional product photography, social and e-commerce content, brand motion systems, catalog workflows, and internal and external asset access.

Impact

The digital library streamlined Sqwincher’s marketing production system, reduced versioning errors, improved access to current digital assets, and removed costly contracted work that previously had to be handled by outside production vendors.

What the digital library makes possible

Deliverables across the production system

Deliverables across the production system

01

Internal + Agency Asset Support

Still renderings for internal marketing, sales, social, and e-commerce needs, plus animation-ready product assets and a shared source of truth for agency partners.

02

Professional Product Visualization

Photorealistic CG product renderings for print, web, retail, and digital use, with flexible camera angles, lighting setups, and consistent quality across packaging formats.

03

Brand Motion Systems

Animation-ready models and materials for social media, ads, and campaign content, with reusable motion systems for launches and retail pushes.

04

Catalog + Asset Management

Structured product libraries, packaging update workflows, version control, and ongoing collaboration with Sqwincher’s internal team and external marketing agency.